Learn · Online course

Learn to build your brand on social media.

A complete course, readable online in your client area: 9 chapters, diagrams, quizzes to validate each step and a 30-day action plan.

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at your own pace

ContentsLaying the foundations · Brand guidelines · Applying your guidelines · Content strategy · Creating content · Planning · Engaging your community · Measuring · 30-day action plan

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Oryel

Build your brand
on social media

Why this course

Made to help you move forward.

Readable online

Nothing to download: everything is read in your client area, on computer or phone.

A quiz per chapter

You move to the next chapter once you have understood. Wrong answers are explained.

Clear diagrams

13 diagrams to visualise the method, not pages of text.

A 30-day plan

You leave with concrete actions, day after day.

The syllabus

Nine chapters, one method.

1
Laying the foundationsMission, values, ideal client · 20 min
Mission, vision, values, ideal client and positioning: you write your brand foundations in a few sentences.
2
Building your brand guidelinesColours, fonts, logo · 30 min
Choose three to five colours, two fonts and your logo versions, then write a one-page guide.
3
Applying your guidelinesProfile, bio, templates · 30 min
Profile picture, handle, bio, link, highlights and post templates: your profile becomes consistent.
4
Content strategyGoal, pillars, main platform · 30 min
A measurable 90-day goal, a precise audience, one main platform and three to five content pillars.
5
Creating contentHooks, carousels, videos · 35 min
Write a hook, build a carousel, shoot a short video and write a caption that makes people want more.
6
Planning and producingCalendar, batch production · 25 min
Fill an editorial calendar, produce in batches and keep content in reserve without giving up your evenings.
7
Engaging your communityComments, messages, criticism · 25 min
Reply to comments and messages, turn a conversation into a client and handle criticism calmly.
8
Measuring and adjustingKey figures, tests · 25 min
The five figures to track every month, how to read them and test one thing at a time.
9
30-day action planWeek by week · 20 min
Week by week, 15 to 30 minutes a day, to apply the whole method with a final checklist.

Your access

One month, or the whole year.

The content is the same, only the duration changes. If you start with one month, you can switch to a year for €10 more.

Discovery

€39

1 month of access

The 9 chapters and quizzes

Your progress saved

Upgrade to a year for +€10

Sign up for one month
Best value

Peace of mind

€49

1 year of access

The 9 chapters and quizzes

Your progress saved

Time to apply everything, no pressure

Sign up for one year

How it works

Four steps, nothing to download.

1

You choose

One month or one year, then you write to us.

2

We activate your access

The course appears in your client area.

3

You progress

Chapter by chapter, asking your questions whenever you like.

4

You apply

The 30-day plan guides you after the course.

Need a hand?

Video call coaching

A one-hour session to move your project forward, with a written summary. From €50 per session.

Book a session

Ready to begin? Choose your access.

See access options